Greenday - Wake Me When September Ends

This is the video for Wake Me Up When September ends by Greenday.

Our initial idea was inspired by the army story behind this song as we felt the lyrics and the emotion portrayed in the song we are using (Endeverafter - Next Best Thing) matched the emotion in Wake Me Up When September Ends.

Endeverafter- Next Best Thing

I chose this video because this is the song i am going to use for my media project of making a music video. I wanted to get a feel of the official music video and the artist of the song, how they portrayed the video and how it differs or relates to our ideas.

Music Video Semiotic Analysis

Taylor Swift - Teardrops on my Guitar

Music videos are primarily aimed to promote an artist and sell the song. They do this by showing the target audience what they want and expect to see.

At the beginning of the music video, we have a bit of narrative between Taylor swift and a male actor in a high school. This sets the tone that this music video is aimed at teenagers and the speech between the two tells us the reason why she is singing the song. I believe that the target audience is teenage mainly girls, as the conversation between the male and the female is what many teenage girls experience.

When the song starts, Swift is laid on a bed in a quite dark, sombre room which portrays the emotion of the song. She is wearing a long dark green dress, which shows that she isn’t trying to use her body to sell music.

I get the impression that because playing the guitar wouldn’t fit in with the video, having a guitar next to her shows that she actually plays one which is what she would want recognition for. Also, the fact that the song is called ‘Teardrops on my Guitar’ may also be a reason why she has a guitar next to her. When Swift is laid on the bed, she is singing the song, so it could be said that this is the performance aspect of the music video.

Each bit of narrative takes place in a stereotypical American high school. These are sometimes shown through the use of a fade and cuts, which are transitions. The narrative fits in well with the song, which is quite unusual as the narrative in some music videos don’t make sense.

Close-up shots are used regularly in this music video, sometimes to show emotion. It could also connote that Swift isn’t being objectified which fits in well with the genre of music. Women wearing provocative clothes are often found in RnB and Hip Hop music videos. The age of Taylor Swift plays a big part in how she is portrayed in a music video. Being portrayed in a way like Lady Gaga or Rihanna is, it would ruin her ‘image’.

At 2:38, Swift is stood in a school corridor, with all the other people (students) walking in slow motion or at a slower pace, this is used quite frequently in music videos to portray isolation which fits well with the song.

Overall, a music video can come in many forms, some can be performance based, others tell a story, like this one. However, the narrative of a music video, needs to, in someway be related to the song. A music video needs to portray the artist in a positive way, to make them look like a role model for their fans. This video does just that for the Taylor Swift, as it portrays her a 'real' teenage girl going through 'real' teenage problems.

Lesson Objectives

1. To put the film on to windows move maker

2. To start editing the film

Storyboard

Screenplay

Screenplay

Lesson Objectives

1. To finish our screenplay

2.To finish our sotryboard

Introduction to Unit G324: Advnaced Portfolio - Lesson Objectives

1. Complete a screenplay for my Introduction to Unit G324: Advanced Porfolio Video Task.


2. Complete a storyboard for my Introduction to Unit G324: Advanced Portfolio Video Task.

15/06/09

1. In our group, we have done the basics of a sceenplay. Our intentions for the next lesson if to go over the screenplay in more detail.

2. We have started a storyboard, and managed to complete five boxes, however this needs finishing, which we also plan to do next lesson.

18/06/09

1. Our group has complete the screenplay and we now intend to start filming tomorrow ( 19/06/09)

2. We have also completed our storyboard

Introduction to Unit: Advanced Portfolio - Asessment Objectives

The purpose of this unit is firstly to assess your ability to plan and construct media products using appropriate technical and creative skills (AO3); secondly to assess your ability to apply knowledge and understanding in evaluating your own work, showing how meanings and responses are created (AO2); and finally to assess your ability to undertake, apply and present appropriate research (AO4).

The unit requires you to engage with contemporary media technologies, giving you the opportunity to develop your own skills in these technologies. It also enables you to develop the skills of presentation that are required for further study at higher levels and in the workplace.

Comments from Stephanie Lake

Hey Emma,
I do really like your front cover. You obviously got the hang of things from the start as your preliminary task is pretty good too. I really like the cover picture and the mast head. It's different to ones i've seen before so it stands out and looks more interesting. Fantastic work.
Your contents page also looks very professional and obviously follows the generic conventions. A great job and i think i would consider buying your magazine =]

HEY


I really like the relationships between each of your pages and it is clear you have thought about the genre of your magazine and how it should look.

For improvements i would have thought more about the colour schemes on your front cover and possibly have changes trhe red for a more darker colour




=] =] =]


tahler
x x

Audience feedback - Laura Deakin

I think that your prelim task was good, however I feel that you could do some more work on it and there are lots of improvments to make.
The picture on your front cover is out of focus and this makes the front cover look unprofessional, you need to make sure your photos are clear.

xxx

Audience feedback- Laura Deakin

Hello!! :)

I think that your final product is very realistic and it uses alot of the forms and conventions of real music magazines.
I can see alot of progression from your draft magazine to your final one,
your photos are well taken and I feel that your final magazine looks very professional.

I am very impressed!

xxx

Evaluation

Question 7

The prelim task allowed me to get an idea of how to use Photoshop and Quark as these were both new software to me. With help from fellow students and teachers, I was able to develop my skills and knowledge of the software. Allowing me to show improvement from my prelim front cover to my actual front cover.

By having a greater understanding and knowledge of magazine conventions, I was able to create a more realistic magazine. The tasks we did such as listing generic conventions of a front cover, contents page and double page spread gave me the ability to improve my prelim task and making my actually project more realistic and professional.

Prelim front cover



Actual front cover

It is important to plan the project first, rather than jumping straight into it because more than likely, our ideas tend to change. So if we have a set idea, we are able to follow this which will result in a smoother making of the magazine. Going straight into creating the magazine will result in encountering problems such as not knowing what’s going where etc. Making drafts allows us to see if our ideas actually work as a real project. Sometimes, drafts makes us realise what we need to change to be able to improve and make the magazine look better,

Draft contents page

Real contents page

Audience feedback is extremely important as it allows me to improve my project from the prelim task to the final magazine.

Constructive comments allowed me to see what was wrong with my prelim task and what mistakes I made. This was really helpful as I was able to not make the same mistakes again.

The positive comments told me what was good about my magazine and what i can keep doing for my final project.

Audience feedback is an essential when creating a magazine as other people's opinions are just as important as our own. They may see problems with it that we don't. As we aren't the ones buying the magazine, it is important to find out what the audience think of it, whether they would buy it and what they would want to see on it.

Comparing the prelim task to the final project enabled me to see what improvements i have made and the comments i had taken into consideration.

Evaluation

Question Six

During this project, I have learned the importance of using Web 2.0 blogs to keep my Documents etc in order and in one place. If the project was to be kept in a folder or on paper it would be much easier to lose or damage it. It’s also easier to manage my files and makes them look more presentable. If my front cover, contents page and double page spread had to be printed out instead of being put on a blog, the quality wouldn’t have looked as good. Also, it allows me to upload other things apart from text and pictures such as videos or voice recordings.
Photoshop was really helpful and quite easy to use once I had got the hang of it. It allowed me be to be more creative and create something of a better quality. I used tools such as the polygonal lasso tool, which allowed me to delete parts of a picture I didn’t want. I also used the drop shadow tool, to add shadow to my text, this made it stand out a lot more. Using Photoshop, I was able to easily add and manipulate text to a way which suited the style of my magazine. I used the crop tool a lot to get the right part of the pictures I wanted. For example, I had to crop some information off of my barcode in order for it to fit and look presentable on my front cover. I also used to the spot healing brush tool to airbrush my pictures to make them look more professional. Advantages of using Photoshop is the fact its really quite quick to put together a front cover and there is much you can do to make it look professional and realistic. The different layers make it easier to edit certain parts without having to edit the whole project. However, problems can occur, as with all software and because the files are so big, it takes a long time to save which slows the computer down. Also, some of the tools are quite difficult to use for example, the polygonal lasso tool was quite hard to grasp at first.
Quark is another really useful software I used to create my double page spread and contents page. It’s really simple as there aren’t many tools to use. I mainly used the text and picture box. The style sheets I had to create meant I had to know what I wanted my contents page/double page spread to look like before hand. For example, what font and size I wanted each bit of writing. This could be seen as a disadvantage. Although it was really quick to create something of a good standard. When adding pictures, it was important to have the picture already set to the size it needed to be. Otherwise, when adding a picture box and importing a picture, it doesn’t go to the size of the picture box. Also, when saving the project, it has to be exported as a PDF file in order for it to go on the blog. This sometimes took a long time and the quality decreases. I found that sometimes with my work, it deleted things or it didn’t look as good as what it did when it was in Quark.

Evaluation

Question 5


My magazine attracts the audience by having pictures of young people on the front. With my magazine being aimed at young people with an average age of 20, it makes sense to have people of a similar age on the front cover. The language used is formal enough to be used in a magazine, however informal enough to be understood by the audience. This means that common words a used more over complex intellectual words. This will be easier to read and understand. When adding text to my project, it was important to take the more of address into consideration. This will influence the level of respect, formality, friendliness etc. I also had to take into account the relationship between the audience and the text, for example if the text is intended to be funny, informative etc. The mode of address used in my magazine varies from teacher to pupil and peer to peer. Teacher to pupil is used in my double page spread because I wrote an informative article about a band, describing there path to fame. Peer to peer is used on my contents page in the editor note, for example addressing the audience by saying “hey” and welcoming them to the magazine.

This shows an example of where peer to peer mode of address is used

This shows examples of where teacher to pupil mode of address is used.

Evaluation- Question 4

This is a reader profile for my magazine Volume. It shows what the readers like and their interests. The statistics show who read the magazine and what their lifestyle is like

Evaluation

Question Three


As my magazine is based upon and is quite similar to Kerrang, my magazine will be given away free for a few months with Kerrang. This will gain my magazine public attention. During a few months, the website set up for my magazine will have a questionnaire on it, where people will give their opinions on the magazine. After gaining enough publicity my magazine will be able to be released on the shelves on its own. It will be distributed by Bauer, as they distribute Kerrang. Bauer is a conglomerate so the circulation will be large. It will be advertised in other magazines distributed and published by Bauer such as Kerrang, Q and Mojo.

Evaluation

Question Two

As young people today tend to receive loads of bad media coverage, my intentions were to try and represent young people in a positive way. In today’s society, many stereotypes are formed, with people falling into each one, sometimes even more than one. A stereotype featured in my magazine, on the front cover, is “emo”. “Emo” evidently stands for “emotional” and is a type of music. Emotional hardcore originated in the mid 1980s and was pioneered by bands such as ‘Embrace. However in recent times it has been initiated by famous bands such as ‘Fall Out Boy’ and ‘My Chemical Romance’. Although recently it has been portrayed negatively through the media as kids being depressed and dressing weird. ‘Emo’ are stereotypes as wearing tight jeans and tight t-shirts, having long straight died black hair with a long fringe covering one or both eyes. Encoded into the image is the idea that “emo’s” may not be a typical social desirable group of people, however there passion for music lead them to actually become an ideal self/partner on the front of a magazine. Thus portraying them in a positive way. Their facial express juxtapose with the text “the new band set to wow the world with their passion for music”. Their poignant facial expression leads the audience to think that they’re just some ‘depressed emo kids’ on the other hand when reading the caption next to it makes the audience realise otherwise. This is known as anchorage. So by selecting the image and appropriate text, I was able to construct a positive representation of the stereotype ‘emo’.
On the contents page, i have two female solo singers, connoting females are just as talented as males at making music. Their clothes are quite ordinary ruling out the chance of being objectified or a subject to male gaze. However, Laura (the girl in the pink dress) has a powerful pose (holding the headphone wire in both hands), connoting she is strong. Where as Emma (the girl in the black dress) looks professional and the fact she is holding a microphone connotes her passion for music.
The guys used for my double page spread can be seen as ideal self for males and ideal partners for females with them being in a band and good looking. The article which explains there success is anchored to the picture to show their hard work and how it pays off. Again this is a positive representation of young people.

Production Schedule

Five Rules of Photography

Rules of Photography:

Rule One: No Cluttered Backgrounds

Rule Two: Band: Focus on Lead Singer so the audience know who they areArtist: Medium Shot, or a close-up. ¾ images shouldn’t be centred.

Rule Three: Leave room for a masthead, and don’t cut off any heads.

Rule Four: No high angle shots – they make bad cover images! Good for doubleSpreads but not front cover

Rule Five: Animate your Band – Make sure they look at the cameras

EVALUATION

Question One

I used the magazine Kerrang to get ideas for my own magazine. I used Dafont.com to find a similar font for my masthead or a font that had connotations of alternative/rock.

(My Masthead)

(Kerrang's Masthead)

As you you can see, the masthead are of the same colour but yet an entirely different font. However, the font used for my masthead, still has connotations of alternative/rock music. Also, the fact that the letters are of different inconsistent sizes, represents the change and inconsistency of volume.

I measured the length and width of Kerrang so I could make my magazine the same size. This was so I could try and make my front cover look as real as possible.

(My Front Cover) (Kerrang's Front Cover)

I challenged the colour scheme slightly by keeping the red, white and black but adding yellow, as this is seen as more of a feminine colour than the grey used in Kerrang. Making my magazine appeal to both genders.

Also, when putting a barcode on my front cover, I realised that if I used a similar one to Kerrang it looked too big and in the way, so I developed this by making it smaller and deleting some information from it, like the price etc and putting it under the masthead. I could then put the barcode on the bottom right hand side of the magazine without it standing out for the wrong reasons.

(My Barcode)

(Kerrang's Barcode)

On my front cover, I used a band called ‘Infected Hate’; the band was made up of two guys and one girl and was very much a rock/’emo’ type band. This gave connotations of what music my magazine features just like it does in Kerrang

On the contents page I used very similar colours as the ones used in Kerrang as I thought they worked really well and would fit in with the genre of music I had chosen. Also I chose to use fewer pictures on my contents page as I didn’t want to make it look too cluttered or look like there is too much going on.

(My Contents Page) (Kerrang's Contents Page)

By making the contents page similar to Kerrang's it makes it look a lot more realistic and professional.

The layout of my text on both the front cover and double page spread follows the house style of my magazine. Its set out in a way that's easy to read and follow. The colours match and don't clash, making the text readable from afar.

Hi Emma!
I really like your blog! It's awesome!
I think your front cover is ace (and not just because I'm on it, hehe), but it looks really professional, so does your contents page and double page spread!
I'm well impressed!

Love you!
Jess x

Front Cover

Contents Page

Double Page Spread

Draft double page spread



Final double page spread




As you can see from the image above , i have added a picture to my double page spread, alot with a real article, page numbers, the lead, pull quotes and a drop capitle letter.

Evidence of Editing Photos

Before; Background unsuitable, ie blue and black paper and drawing pins.

After; Cropped the background and airbrushed the faces using the spot healing brush

Before :)

After- Using quick fix on photoshop, i turned down the saturation to turn it black and white then gave it an orange tint

After: Using the colour replacement brush on the saturation setting i turned the skin and the colours on the top black and white

Treatment

Emma Parkinson
D Block
Treatment

My magazine will be named ‘VOLUME’, I had three potential names for my magazine, so I made a poll and Volume received the most votes. The definition of ‘volume’ as stated in the dictionary is ‘to be expressive or meaningful’. I thought this would be suitable for a music magazine because people especially music artists, express their thoughts and feelings through music. My magazine will be an alternative rock music magazine aimed at a target audience of young people aged 16-24, males and females who have a passion for music. More than likely, it will appeal more to the male audience due to the genre of music and the colours that I plan to use. I will produce a front cover which will consist of a medium close-up of a three member punk/rock band. I will also create a contents page showing what I intend to have inside the magazine and finally a double page spread featuring a different band than what is on the front cover of my magazine. I have chosen to write a feature about them rather than an interview. The main colours (house style) I intend to use will be; black, red, yellow and white. These are quite masculine colours so will appeal more to the male audience.

I plan to use three people for my front cover; two males and one female, to form a punk/rock band. This will then appeal to both males and females through ideal self and ideal partner. I plan to use a black background with the band wearing brightly coloured punk type clothes, for example; tight fitting tops etc. This well then contrast with the background. I don’t intend for any major props to be used although I may have the female artist wearing a few jewellery accessories such as bracelets, necklaces etc. However, for the contents page and double page spread pictures, I am wanting to use microphones and head phones, to connote the love for music. I will go out and take other photos for my contents page, and double spread. I am planning to have pictures of potential “solo artists” to indicate that the magazine is open to all types of alternative/rock. I will have a picture of the band that I am using for the double page spread article on the contents page and a different picture/s of the band for the actual double page spread. The photos for my front cover will have to be portrait as this is generic in all music magazines. However, for my contents page and double page spread, I will vary with portrait and landscape shots.

For my double page spread I am planning on writing and article or a profile about the band. This will include; how the band started out, their steps to fame, their lives before being in a band etc. I shall have to research similar articles in music magazines such as “Kerrang” and “NME”. The text will be set out in columns with the lead being at the top. I will have a picture of the band on one side which could also be used a poster and a few pictures above the text. The text will be white and the same font as what is used on the contents page. I will continue the house style throughout the magazine by having a black background on my double page spread and it consisting of the same colours used on the front cover and contents. I will make sure I use drop capitals, by-lines and picture credits where possible.
If I take any high angle shots, I will have to ensure that I have someone who is able to hold me in the appropriate and safe way to make sure I don’t fall off the table/chair I would be standing on. I shall use the white backdrop provided by College as by background and use the lighting/camera they provide as well. I intend to take some out of College shots too, such as at any gigs I may attend or places where people are performing like Rotherham town centre.

Production Schedule for the date commencing 30th March

Examples Of Different Fonts

Examples Of Possible Magazine Photos

Target Audience Research

Target Audience

Kerrang! has a weekly circulation of 70,000, and a readership of approximately 542,000.

The core target audience for Kerrang! is 15-24 year olds with a 60:40 male/female split.

Kerrang! readers are sharp, individualistic and above all fanatical about their music, buying on average 31 CD albums a year.

The readers are also immensely loyal to Kerrang! In essence the brand helps provide a group of "outsiders" with a sense of community.

Bauer and IPC

Two of the largest music magazine institutions in the UK are Bauer and IPC media.

In 1985 it was founded by Johann Bauer. It is a worldwide publishing company, which own 282 magazines in 15 countries. Bauer own kerrang!, Mojo and Q music magazines.

IPC is owned by Time Inc. the publishing division of Time Warner Inc. They employ over 2,200 people and are one of the largest UK consumer publishing companies. IPC Media own NME and Uncut

Kerrang! costs £2.20 and is released weekly. Mojo costs £4.10 and is released monthly, Q costs £3.90 and is also released monthly.

NME costs £2.20 and is released weekly every wednesday, it seems to be a mainstream magazine with a large readership; whereas Uncut costs £4.30, is released monthly and seems to be a more niche magazine.

Kerrang! has a weekly circulation of 70,000 people and a readership of approximately 542,000 people. The core target audience for Kerrang! is 15-24 year olds with an interest in rock/metal music. There is a 60:40 male/female readership split.

NME has a weekly circulation of 56,284 people and a readership of approximately 362,000 people. Its core target audience is men aged 17-30 with an interest in contemporary music.

Glossary of Key Terms for Magazine Analysis

Masthead - The name and logo of the magazine.

The Lead - The introductory paragraph of an article. Usually written in bold or capitals.Body copy refers to the text of your written articles, which should be produced as a printed presentation to accepted industry standards, e.g. correct use of language, font size, word limits etc. Usually written in columns.

Serif font - Fonts like Times New Roman, or Baskerville Old Face, which have little bars (serifs) on the end of the letters.

Sans serif font - Fonts like Impact, or Agency FB, which do not have little bars (serifs) on the end of the letters.

Drop Capitals - Really big letter, which start off an article.

Cross Head - Small sub-heading used to split up a large block of text.White Space – white parts of a page other than text or pictures.

Mode Of Address - How the magazine talks to the audience.Sell Lines – Text on the cover that helps to sell the magazine to the audience. Kerrang!’s sell line is “life is loud”.

Banners - Text, which stands out because its on a coloured background.

House Style - A magazines distinctive design that distinguishes it from its competitors.

Borders - The gaps at the edges of the page.

Gutters - The gaps between the columns of text.

Leading - The space between lines of text.

Kerning - The space between letters.

Strap Lines - A smaller headline, printed above the main headline.

By-lines - Name of the person who wrote the article.

Picture Credits - Where did the photos come from, or who took them.

Anchorage - The way in which text helps to pin down the meaning of a picture and visa versa.

Draft Front Cover

Draft Contents Page

Definition of a Niche Product

Niche Magazine

A business that focuses on a niche market is addressing a need for a product or service that is not being addressed by mainstream providers. A niche market may be thought of as a narrowly defined group of potential customer.

Examples of niche magazines are;

-Terrorizer- an extream music magazine published by Dark Arts ltd

-fRoots- is a specialist music magazine published monthly in the UK. It specialises in folk and world music. It has a circulation of 12,000

and Computer Music- Computer Music is a monthly magazine published in the UK. It covers the topic of creating digital Music on a computer. It has a circulation of 20,588

How to Add Text on to Quark

This video shows that i can add text on quark and also create a new Style sheet and use this to manipulate my text.

How to Open a Document on Quark

This is a video to show that i understand how to open up a new document on quark.

How to Add and Manipulate Text on PhotoShop

This video shows that i understand how to add text using the text tool and manipulating it by changing the font type, font size and colour and adding text affects.

How to Open a File on Photoshop

Contents Page :D

Front Cover :)

Textual Analysis Feedback

Good effort Emma well done. Try to use more in the way of media terms and make sure that you try to mention all of the terms in the media blog glossary.

Music Magazine Analysis

Front Cover Analysis

The target audience for NME is teenagers, both male and female, we know this because there are male and female musicians on the front cover. The main readers will fall into the age category of teenagers as it largely focuses on today’s music. However, NME won’t appeal to all teenagers, only the ones that like the music it features.

The main image on the front cover is of Lily Allen (a British singer-songwriter that has had a lot of negative press recently). Lily Allen has probably been chosen to feature in the magazine because she has been in the press a lot as being rebellious which is what teenagers are stereotyped as being. She looks like the stereotypical image of an ‘emo’ with her black messy hair and dark eye shadow. Although the text next to the image which says “Lily Allen takes on the world” represents her as being a strong female (anchorage) so her appearance could be used to make her look more masculine (ideal self/ideal partner).

The masthead looks really simple, it has remained this similar style since the late 1990s, early 2000s, so people are familiar with it and would be able to find it easily on a shelf. NME stands for 'new musical express' which gives the impression that it supplies people with new music information and gossip. New Musical Express is written in a much smaller font underneath the masthead.

The main coverline is in a much larger font size than the other writing which appears on the front cover. It is written in a house style font. The letters aren’t the same size and they are not all straight. This makes the coverline look like it’s made up of letters cut out of newspaper headlines. It is also in black in white; white writing with a black background, these are also newspaper colours. This links in with the fact that NME used to be a newspaper.

A pull quote above the coverline also anchors the image. It’s in a similar font to the coverline so readers know that they are related.

At the bottom of the magazine, there is a list of band names; this is used to attract one off buyers. They are separated by yellow lines; this is part of the house style. The word ‘plus’ is written in an arrow pointing towards to the edge of the magazine, suggesting that the bands will be found inside.

Above the masthead is a black banner, the black stands out over the red of the masthead. In the banner is a picture of Alex Turner, a member of the famous British band, Arctic Monkeys. He is seen as being a fanciable male so he would be an ideal partner or self. It is anchored by text advertising new music.

Other coverlines are inside circles, making them stand out and to separate them from the main coverline.

The feature about ‘how David Bowie started the Credit Crunch’ has been used because it relates to real and major issues going on in the world.

NME has a simple colour scheme. It uses masculine colours such as red, blacks and white. They have used a white background so that that the text and the pictures don’t blend in with it and they stand out more.

Contents Page Analysis

The purpose of a contents page is to give the reader the bit of information about what is inside the magazine and where to find it. It needs to be simple and easy to read/follow. The colour scheme from the front cover remains consistent on the contents page. It splits it’s contents into sections so the readers can find what they are looking for easily. The white background is successful in which it allows the reader to not be distracted and to keep there attention on the text.
The big picture of Astoria shows it’s importance and that it’s one of the main features as it appears on the front cover too. It is anchored by the text underneath it
NME also has a ‘Band Index’ on the contents page, this again is for the convenience of the reader and for one off buyers that were attracted to the bands listed on the front cover.
There are also arrows next to some features which indicate to the reader that these appeared on the front cover.
The subscription information in the black banner stands out against the white background to attract readers into possible subscribing.The content inside the red arrow is telling the readers that they will find 'the UK's no1 gig guide' inside the magazine.

Double Page Spread Analysis

The feature’s head line is in the same style and font as the main coverline on the front cover, it’s also a pull quote from the text. This shows that it’s related. Lily Allen’s name is also in this style which makes it stand out from the surrounding text. The background is white and uncluttered so the readers attention is just on the text and the picture.

The picture of Lily Allen covers the whole of the right hand side of the page, leaving the left page for all of the text. The article is started off with a drop capital. The text is in four same sized columns separated by gutters. The lead is positioned above the four columns of text and is in a larger text size. the mode of address is peer to peer, again showing that this magazine is aimed at teenagers.

Lily Allen's clothes match the colour scheme of the feature, her tartan shirt shows masculinity and that she is more masculine than feminine. She's stood with her hands on her hips, however her wrists are pointing up to show the reader her tattoo. This shows her to be quite rebellious. She is looking directly at the reader connoting that she's strong and demanding attention.

At the bottom of each page is a the page number, the name of the magazine and the date. The name of the magazine is in the house style font and colour as it always is whilst the date is in a smaller font and is in italic. This helps to create a house style which is the magazine's design that distinguishes it from the other music magazines. The picutre credits are written in a small sized font, in bold at the side of the body copy. The by-line is written at the side of the head line in the same style as the main coverline and Lily Allen's name in the lead. Lily Allen's name is written in the top right hand corner of the page in a black box. This tells the reader who the article is about.